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Interview: Lisa McWatt Superfly Soap Creator



Lisa McWatt is the creator of Superfly Soap. This company has gone from strength to strength.We have been so impressed by these products, we wanted to delve into the company more. You can find our review on what we tried in our previous blog post. This brand makes handmade soap and is plastic free. They include body and hand soap, solid shampoo bars, lip balms and gentle face soap. They also include dog soaps and dog paw and nose balm. So let's meet this amazing woman.


BeautyTies: Thank you for joining us today. What inspired you to start making soap and what made you decide to turn it into a business?

 Lisa: I’ve been making soap for 3 years, I started the business because I love handmade soaps and was passionate about reducing single use plastic, I was also after an escape route from my full-time job in IT and I was over the moon that that became a reality after only a few months of launching.

 Beauty Ties: We love how you have made the soap kind for the environment. Can you tell others what you have done to help the environment while creating your business?

Lisa : My ethos is all about being as sustainable as possible and I carry that through from product manufacture to packaging. One of my early achievements was to be awarded plastic free champion by Surfers Against Sewage, this award shows a commitment to reducing single use plastic and I’m proud to say all of my packaging is plastic free.

 Beauty Ties: Do you have a favourite soap out of the many you have created? Ours is the Turkish Delight soap. Our hands are so soft after using.

Lisa: I continually change my mind on which is my favourite, at the moment I’m using Passion & Grapefruit which is a lovely gentle wake up soap.

Passion & Grapefruit soap Lisa likes to use.

BeautyTies favourite Turkish Delight soap. It leaves our skin so hydrated.

 
BeautyTies; Where do you see the company in the future, what’s your dream?

Lisa: This is a tough one and I always struggle with an appropriate answer because I feel I should say bigger and better but a work/life balance and having a job that I enjoy are more important. It's tempting to take on too much and work longer hours but then I'd lose the passion, my business ethos is less is more and I think that's also me in real life!

 
BeautyTies: How do you decide to mix the scents? Your banana and avocado soap is lovely

Lisa: All of my soaps are food related scents so I think about my favourite combinations to eat and they usually work in soaps too! The Avocado & Banana soap came about from a smoothie recipe.

 

BeautyTies: If you have any advice to people starting a company up, what advice can you give them?
 
Lisa; Do plenty of research and choose something you’re passionate about, that’s what gets you through the long hours.  A good network of similar type businesses is great to have, for example I have a network of other local Etsy sellers and we can always reach out and ask questions of each other. It can also be quite lonely working alone so knowing you have Instagram buddies to chat to helps!


Superfly Soap making tester batches of new shampoo bars.
 

BeautyTies: What is your beauty routine like?

Lisa: I’m really lazy when it comes to a routine and I try to avoid unnecessary plastics in the bathroom so it’s a gentle soap, my favourite is Aloe Vera Facial Bar, and I moisturise.

 BeautyTies: What do you to relax?

Lisa: I love getting outdoors so you can usually find me out on my bike, walking or if indoors cooking with a glass of wine!

 Beauty Ties: What music are you currently listening to?

Lisa: I constantly have music on in the studio and at the moment it’s David Bowie.

BeautyTies: Excellent choice of music!

The soap setting in a natural FSC wooden mould 
Superfly soap also use a wooden & metal slab cutter. Cut back on plastic waste in the company.

Photograph of the Superfly stock on their shelves ready to go.


BeautyTies: What item/s can’t you leave the house without?

Lisa: My tote bag and flask/keep cup, I never buy throw away cups or carrier bags so they’re a necessity for me.

BeautyTies Thank you for speaking to us about your incredible company Lisa. We wish you all the best success in the future of your company.


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